Happy to Help (are they??)

pic courtesy vodafone ESSAR

8am -(literally everyday) beep beep.. 1 message received- Vodafone- Hello! Your Vodafone mobile Phone usage is reaching credit limit. We request for an interim payment for uninterrupted services.


Vodafone Essar the third largest mobile telecom providers in India and the fastest growing telecom providers in India currently. A large amount of credit goes to their brilliant video ads, which actually revolutionalized the advertisement industry and made its competitors think of the importance of good ads. (Even R'com is coming with decent ads now a days but I think BSNL will never change, no wonder they lost their market share substantially over the years) With more and more telecom companies getting ready to conquer the already populated Indian Telecom market I feel the BPO's will have a gr8 time ahead. (Rather we will have a tough time)The point of me writing this post is not to analyze the Indian telecom Industry but to vent out my frustration on how ineffective the customer cares are lately. Its been 10 days now since I have paid my post paid bill and its not yet been credited to my account, calling up the Vodafone customer care has been in my To-Do list since then and even now, my tone while talking to the customer care has changed from polite to harsh but still the company which has spent crores of rupees in creating ads and buying ad time on television have forgotten to invest on a good customer care service.

Call 111 - the first 3 mins you spend figuring out how to reach the customer care, once u finally get to reach the customer care the happy to help tone keeps repeating with messages in between saying "thank you for waiting we are happy to help you" and finally when you reach the customer care they either say they are pre-paid customer care of they are not concerned with billing. The worst part is even to pay the bill I had to wait for 40 mins for my turn to come. When they can remind me everyday that my credit limit is reaching why cant they do something about crediting my amount to the account??

Same is the case with all the customer cares in India, I have seen my friends struggling to activate GPRS on their mobile who are subscribed to the leading telecom provider in India, At least they don’t show everyday on TV that they are happy to help, the ad is getting on to my nerves now....

Currently waiting for a call back from vodafone, She said ten minutes I am done with writing my post too..